Mike Strickland, designer Tau Whaleand i talk about his Kickstarter failure and what he did to rebuild the campaign to incredible success. After a failed first attempt, Mike regrouped and brought in over $100K a second time. We discuss what made the dramatic difference.

Please note that Mike was in the spaceship during the recording of the episode, so you will notice the slight hum of the warp drive in the background. Or maybe it’s just the sound of his computer fan working too hard. But since we’re talking about a space game, let’s just pretend he’s on a spaceship.